π§ What is the Enrolled in Kaplan (KSCORE) stage? #
The Enrolled in Kaplan (KSCORE) stage indicates that the recruit has been officially enrolled in Kaplan, with their Kaplan expiration date recorded. This stage focuses on celebrating their enrollment and nurturing ongoing engagement through a structured communication plan.
β How does a recruit enter the Enrolled in Kaplan (KSCORE) stage? #
Recruits enter this stage manually when the Systemtizer verifies the recruitβs Kaplan enrollment and adds their Kaplan expiration date to the recruiting card.
π What happens when a recruit enters this stage? #
Upon entry:
- The Snuggler is notified to reach out and congratulate the recruit on their Kaplan enrollment.
- The recruit receives automated congratulatory emails and texts.
- The recruit is placed on a 15-week drip campaign highlighting KWPREP courses and opportunities.
- The drip includes calls to action for the Snuggler to maintain relationship-building touchpoints with the recruit.
π How does a recruit leave this stage? #
A recruit leaves this stage:
- Automatically when their Kaplan course expires, based on the recorded expiration date, or
- Manually when they complete Kaplan and the Snuggler moves them to the next appropriate stage.
π‘ Pro Tip: #
Keep the engagement personalβuse the drip campaign as a foundation, but regular personal outreach from the Snuggler helps maintain motivation and momentum.
π Helpful Links #
π Market Center Sites Playbook
π Previous Stage: Added to Kaplan
π Next Stage #1: Kaplan Expired
π Next Stage #2: Awaiting Exam (Kaplan Complete)
π Next Stage #3: Exam Scheduled Stage